Cognitive Friction: Is Your Website Killing Sales?
Is Your Website Burning Your Customers’ Brains? Why “Cognitive Friction” is the silent killer of conversion rates, and how service providers can fix it. Imagine walking into a grocery store. But instead of clear aisles labeled “Dairy” or “Produce,” the milk is hidden behind a curtain, the apples are filed alphabetically under “Red Sphere Objects,” […]